Our Optometry Team
Edmonton Eye Doctors
It takes passion, skill and incredible attention to detail to be a successful eye doctor in Edmonton. But a successful practice demands eye care professionals with a sense of service, community and the need to do your best for your patients.
Vision By Design provides you with eye health professionals who specialize in understanding the human eye and its functions. We are knowledgeable in eye disease symptoms and eye conditions that can damage your vision, even those that may not have visible symptoms. Your eye health is our top priority, and we will provide you with the care you need to have healthy sight for all of life’s great moments.
Maintaining good eye health is an ongoing partnership between you and your eye care professional. You need to trust your eye doctor to monitor your progress, notice changes in your eye health, ask questions and share the information you need to make decisions for you and your family.
At Vision By Design, our eye doctors and eye health experts work with you to get the eye health solution for your needs. We bring our technology, knowledge and desire to inform together to give you the best possible solution in the best experience possible.
Under the supervision of Dr. Sarah Keep, Vision By Design has been providing the standard in eye care in Edmonton.
Dr. Sarah Keep
I studied sciences at the University of Alberta before completing my education at the Pennsylvania College of Optometry in Philadelphia. As a student I was always passionate about my career and education. I excelled in my studies, becoming the president of our Gold Key Honour Society. I have also volunteered to participate on mission trips to Central America, allowing me the opportunity to diagnose and treat many rare ocular diseases not prevalent in North America. My training in the United States provided me with experience in a variety of optometric settings including pediatrics, specialty contact lenses, laser vision correction pre- and post-operative care, as well as a large scope of eye disease and pathology.
I moved back shortly after graduating in 2008 and have been practicing in west Edmonton ever since. I was born and raised around the Callingwood area so it feels like home to continue my career at Vision By Design. I have always found it to be important to be involved in my profession.
I am currently on the board of the Edmonton Optometry Society, which provides many continuing education functions for Edmonton area optometrists. I feel it is very important to constantly improve our knowledge and skill set to provide patients with the highest quality care and as such I always meet and exceed the minimal required hours of education.
After graduating I knew I wanted to own my own clinic so I decided to purchase the clinic in 2011. Since purchasing the clinic we worked hard to bring advanced technology, we decided to offer additional specialty services, we made sure our staff had advanced training to provide better customer service and we brought in more unique fashion forward eyewear. We decided we needed a new location and a new name that better showcased the new and improved clinic so Vision By Design was born in 2014.
Vision by Design started providing Vision Therapy in 2016 for children who had functional vision problems and a member of The Canadian Optometrists in Vision Therapy and Rehabilitation. In the past few years I have completed hundreds of hours of post graduate training in Behavioral and Developmental Optometry as well as Neuro-Optometric Rehabilitation for post concussion care. I absolutely love watching the transformation that patients make as they work through a Vision Therapy or Rehabilitation Program!
When I am not working I enjoy playing soccer, cooking and travelling
Dr. Alysha Hirjee
I knew I wanted to become an Optometrist from a young age. When I realized I could combine my love for helping people and my interest in the human eye, it was the perfect match for me. I grew up in Calgary, AB and moved to Edmonton when I started University. I graduated four years later with my Bachelor of Science degree, majoring in Biological Sciences. I then went on to complete my training in optometry at the Illinois College of Optometry in Chicago, IL. In 2011, I received my degree of Optometry, graduating with distinction.
During my time in the United States, I was fortunate to work at different externship sites that built my experience in a wide array of clinical settings. These included the Highline Vision Center in Colorado, where I worked with pediatric patients to improve their binocular vision and accommodative disorders through vision therapy. My training at the Veterans Hospital in Tallahassee, FL and at the Barnet-Dulaney-Perkins Eye center in Mesa, AZ gave me the skills to diagnose and treat conditions like glaucoma, diabetic retinopathy and macular degeneration. I also obtained experience in contact lenses and pre and post-operative care for lasik and cataract surgery.
Giving back to the community is important to me. I have had the opportunity to travel to Honduras for an eye care mission. I was able to provide eye health exams and glasses to thousands of patients who had never had access to an eye doctor before. It was a truly humbling and joyous experience that I will never forget. I hope to go on another eye care mission soon.
In my spare time, you’ll find me spending time with my husband and our two young children. I also love baking, running and organizing. I would love to help you and your family maintain healthy eyes and healthy vision for life!
David is our vision therapist that at Vision by Design Optometry. David has a previous rehabilitation background which made him a great fit for a therapist. He achieved honors with distinction as an Occupational/Physiotherapy Assistant and began working at different hospitals for several years. He has a wide range of experience that includes: geriatrics, intensive care, dementia, psychological/cognitive impairments, athletes, speech language pathology, recreation, and orthopaedics.
David found the opportunity to join the Vision by Design team in 2019 as the Vision Therapist after being bewildered as to how Vision Therapy is relatively unknown in the first place. With his previous rehabilitation experience paired with his immersive research in vision and the eyes, he is absolutely convinced that Vision Therapy can be used to improve everyone’s lives. He is extremely passionate about patient centered care and is eager to give everyone his all. David is currently pursuing his training to become a certified vision therapist and will complete his certification in summer of 2020.
In David’s time outside of work, he loves playing tennis, reading books, practicing martial arts and especially enjoys interacting with other people.
Sarah began in the optical industry in 2011 after taking her ophthalmic assistance course and working in an office in Edson. This position may have been short lived but it sparked an interested in the optical industry and prompted her to apply for a position for Dr. Keep at our old location, Callingwood Vision Center, in 2014. Sarah started as a receptionist but her strong desire and motivation to learn more, as well as her aptitude for quickly mastering new tasks, resulted in Dr. Keep offering to train her in the optical. Sarah began her two year Optical Sciences Diploma at Nait in 2015. Since then she has demonstrated a keen eye for choosing fabulous frames, and has been able to show off her extensive theoretical knowledge when assisting patients in choosing lenses. Her desire to grow the practice and ensure its success locked in the position of office manager after just two short years of employment. Since becoming manager Sarah has received extensive training in customer service, leadership, visual merchandising, and marketing amongst many other tasks. She has completed her Leadership communication certificate through Nait in 2018 and has had the opportunity to take a 40 hour course in vision therapy, a 32 hour Disney institute of success training in employee engagement…. as well as many on location training conferences such as Vision Expo in Las Vegas and New York. Sarah goes above and beyond to ensure the success of the practice and her fellow staff. She will be able to answer any questions you have about your position or the practice.
Sarah began working for VBD optometry in Dec 2015. Sarah was successful at independently learning many of our procedures and is responsible for finalizing many of our current workflow procedures. Sarah demonstrated exceptional attention to detail, and has been able to very efficiently multitask while performing many of our administrative tasks such as Alberta Health Care Reconciliation and Lab work above and beyond her administrative duties. The precision of her work made her the perfect candidate for the Ophthalmic Assistants program, which she completed in January 2017. This course provided Sarah with advanced training in ocular terminology, disease and triaging and allowed her to take her skill set to the next level, and you will often see Sarah assisting in the optical and performing many duties in the lab. Due to Sarah’s consistency towards ensuring our procedures are performed flawlessly each time, it was a natural progression to have Sarah take on a training roll for our reception area. In 2017 Sarah was promoted to reception supervisor and began her role as the official trainer of new staff in reception. Sarah has also participated in multiple other training courses such as the Disney institute for success training in employee engagement, her leadership communication certificate and countless other workshops. Sarah will be your designated trainer and will be able to provide you with guidance and feedback in your new role at Vision by Design.